Faybl’s goal is to close the advice gap in wealth management, delivering a transformative Client and Advisor experience through AI

Working with over 60 advisory groups across US, Australia and the UK, Faybl is widely recognized as the first end to end agentic AI solution to support wealth managers across the entire advice process


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FAYBL empowers professionals by automating tasks, optimizing workflows, and enhancing client interactions. We strive to simplify complexity with AI-driven solutions, enabling businesses to focus on what truly matters.




Passionate Professionals Committed to Excellence

Steven has founded several innovative companies, including Australia’s first online financial services firm, Sanford (1996), and the mobile social network migme (2003). He also established Achiko AG and Faybl.
Steven has worked in accounting and investment banking, participating in capital transactions over USD$1 billion and raising over USD$100 million for his ventures.

Tony invented the Isolation Forest algorithm, known as Random Cut Forest in AWS. He advised the Australian Government on data analytics for the Indonesian Tax Office and trained over 100 staff.
As Data Analytics Director at Sinar Mas Conglomerate, he secured a Credit Rating License and implemented AI models generating over $10 million annually.

Since 2020, Lawrence has focused on generative AI in NLP, launching SkyDeck.ai in 2023 to enhance productivity with collaborative LLM workspaces.
As CEO, he built offshore software firms and worked with clients like Morgan Stanley and Bank of America, while his company partnered with Twitter and Samsung, receiving recommendations from Union Square Venture Capital.

Leonard is an experienced Project Manager specializing in operational capabilities for wealth management and financial advisory businesses.
His expertise includes managing compliance controls, finance reporting, investment research, and IT system development, along with implementing technology solutions in the financial advice sector.

Irene is a senior finance leader and co-founder with over 25 years of experience guiding clients and businesses in achieving clarity and financial success.
With a track record across Australia’s top advisory firms, and as co-founder in transformative FinTech and AI SaaS, Irene delivers end-to-end solutions that consistently surpass expectations, helping clients grow, protect, and manage their wealth.
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Mei Lin is a builder and marketing leader at the forefront of scaling startups and teams across the US, Europe, Asia, and Australia. She’s demonstrated an outstanding ability to launch new products, build engaged communities, and drive partnerships with lasting impact.
Her proven expertise covers go-to-market strategy, customer engagement, and brand building across mobile, gaming, fintech, healthtech, and AI.

George is the Founder/CEO/MD and leader of FinTech start-ups that operate across multiple global locations. He's been an outstanding builder of teams and cultures while executing and solving problems to create business solutions.
He has consistently demonstrated capability of achieving what others believe is not possible in business, team productivity, technology, and marketing.

Doug is an investor, advisor, the former CMO of Salesforce and Skype, and specializes in AI-driven marketing transformation, growth-stage acceleration, and U.S. market expansion.
With deep expertise in B2B marketing, go-to-market strategy and AI, he helps companies navigate the evolving landscape of brand building, demand generation, and AI-powered automation.

Anthony has over 20 years of experience in strategy development, digital transformation, M&A, new business creation, marketing, and innovation. Prior to IBM, he held leadership roles at McKinsey & Co. and PwC.
He has led research efforts, developed intellectual capital, delivered keynotes, and been published in industry journals while addressing challenges in the financial services sector.

Mark has extensive experience in finance, with a career spanning leadership roles across strategy, operations, and client advisory. He’s known for designing and executing growth strategies, transforming organizational models, and scaling teams in complex environments.
He brings a strong mix of commercial acumen and stakeholder management, having worked with boards, executive leadership, and external partners.

Warrick is the co-founder and long-time leader of Cannings Purple (now Purple). He has built one of Australasia’s foremost communications and stakeholder advisory firms. He has advised on over 115 mergers and acquisitions with a combined transaction value of approximately US$130 billion.
Warrick is a trusted board-level advisor in crisis and reputation management, corporate strategy, and governance.
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Steve is a CEO, GM, and Sales Director with over 20 years of senior leadership experience in financial services, e-commerce, and technology across Australia.
Steve excels in designing and executing sales initiatives, corporate governance, and driving innovation. His track record spans building high-performing teams, achieving sales targets, and establishing strategic relationships.

Clifford is a Managing Director and executive leader with over two decades of experience at the intersection of financial services, capital markets, and technology.
Currently heading SecuritEase International Australia, he drives transformational outcomes by aligning advanced software and systems with mission-critical business needs for banks, brokerages, and wealth managers.

Sean brings a wealth of experience from senior leadership roles at some of Australia’s most respected financial institutions, including the Commonwealth Bank of Australia, IOOF/Insignia, and Shaw and Partners.
Sean’s extensive background in financial services gives him a deep understanding of both adviser and client needs, and he is passionate about using technology and innovation to simplify and strengthen the advice process.
Come join the team
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